Lipitor and its generic versions
Lipitor is an anti-cholesterol drug and is facing a tough market competition by its rival drug Zocor. Zocor has now become generic and off-patented and its generic versions are giving Lipitor even more competition. Recent analyses have shown that after Zocor become off-patented, 20% of the Lipitor’s consumers have switched to Zocor. Analysts have even declared Zocor the generic drug for Lipitor, and with increase in Lipitor’s price, Zocor has become even more popular among the consumers.
Tuesday, August 25, 2009
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